I’ve written about these satellite radio micro-channels before here and here and I hate to sound like a broken record, but I will.
Investing in creative, compelling programming pays off.
Sirius just announced that Coldplay will take over one of their channels (Alt Nation) for ten days beginning Friday, June 13th. The launch of the channel, Coldplay [...]
Categories: Commercial, Digital, Internet, Localism, Music, Podcasting, Production, Programming, Satellite Radio, Strategy
Tagged: Alt Nation, Coldplay Nation, Programming, radio, Sirius
- Published:
- June 12, 2008 – 1:35 pm
- Author:
- By Billy Sabatini
I’m Just Sayin’….
I’ve written before about why I think satellite radio is great – here and here. Basically it boils down to the fact that the satellite services can take advantage of the fact that they have the Power of the Platform.
And while that’s all still true, I want to take a brief break from [...]
Categories: Digital, Music, Programming, Satellite Radio, Strategy
Tagged: Music, satelllite radio, Sirius, Springsteen
- Published:
- May 28, 2008 – 4:18 pm
- Author:
- By Billy Sabatini
Andrew Dubber’s post was right on.
As he pointed out, now that social engagement is moving from being a destination to a feature, it’s a big opportunity for radio.
Indeed.
Terrestrial radio has done a lot of things wrong in recent years but a way for them to get back in the game and re-establish their relevance is [...]
Categories: Digital, Internet, Localism, Management, Music, Podcasting, Production, Programming, Satellite Radio, Strategy
Tagged: Collective Experience, Connection, Engagement, radio, Social Media
- Published:
- May 16, 2008 – 12:34 pm
- Author:
- By Billy Sabatini
I’ve spent a lot of time talking about social media over the past couple of months. So much so, that I’ve almost had no time for blogging. Social media’s the term now given to what was for a time known as ‘interactive media’ – until we all figured out that it wasn’t interactive in the [...]
Categories: Audience, Music
Tagged: Music, social
- Published:
- May 10, 2008 – 5:22 pm
- Author:
- By Dubber
Billy Sabatini posted a great piece a few weeks back about the power of association between songs, and how you can exploit this with multiple music streams on Satellite radio. I’m dead jealous. We get something like this once in a while on the better specialist shows in the UK, but in a very [...]
Categories: Audience, Music, Programming, Satellite Radio, Strategy
- Published:
- May 8, 2008 – 11:35 am
- Author:
- By Robin Valk