Andrew Dubber’s post was right on.
As he pointed out, now that social engagement is moving from being a destination to a feature, it’s a big opportunity for radio.
Indeed.
Terrestrial radio has done a lot of things wrong in recent years but a way for them to get back in the game and re-establish their relevance is [...]
Categories: Digital, Internet, Localism, Management, Music, Podcasting, Production, Programming, Satellite Radio, Strategy
Tagged: Collective Experience, Connection, Engagement, radio, Social Media
- Published:
- May 16, 2008 – 12:34 pm
- Author:
- By Billy Sabatini
Billy Sabatini posted a great piece a few weeks back about the power of association between songs, and how you can exploit this with multiple music streams on Satellite radio. I’m dead jealous. We get something like this once in a while on the better specialist shows in the UK, but in a very [...]
Categories: Audience, Music, Programming, Satellite Radio, Strategy
- Published:
- May 8, 2008 – 11:35 am
- Author:
- By Robin Valk
Sit down. I want to discuss variety.
Ah, variety. The “v” word.
Somewhere along the way the concept of a radio station “playing the hits” has gotten an unfair rap. Yes, everybody has a variety of tastes. Yes everybody’s iPod has a tremendous variety demonstrating they have discerning and a broad range of tastes. However here’s the [...]
Categories: Music, Programming, Satellite Radio, Strategy
Tagged: Hits, Platform, radio, Satellite Radio
- Published:
- April 21, 2008 – 1:59 pm
- Author:
- By Billy Sabatini
No matter the form of media, it’s all about aggregation. Aggregating the best content; aggregating the biggest audience, aggregating the “right” audience, aggregating the largest amount of hits and so on and so on. Obviously all these things are aggregated because it enhances the strength of whatever platform the aggregated content sits on with the [...]
Categories: Music, Programming, Satellite Radio, Strategy
Tagged: Content, Creativity, Platform, Satellite Radio
- Published:
- April 10, 2008 – 6:28 pm
- Author:
- By Billy Sabatini
For non-Brits, you may have missed the news that, last week, Global finally bought GCap. It makes them the largest group in Europe. We’re not talking US-style size, but pretty damn big. Some pithy commentary from Paul Robinson in Monday’s Guardian. Today… programming cuts are announced.
Categories: Localism, Ownership, Programming
- Published:
- April 8, 2008 – 7:59 pm
- Author:
- By Robin Valk