I just read the post below this one – a great and interesting piece by my colleague Robin Valk – regarding the iPhone and Pandora’s wildly successful app for it. As he points out, it is a huge step forward as it brings together many of the things that need to be present whenever [...]
Categories: Digital, Music, Programming, Satellite Radio
Tagged: Content, E Street Radio, Micro-channels, radio, Satellite Radio, Sirius, Springsteen
I got a call last night which shocked me.
After the phone rang I took a look at the caller ID and saw by the number that it was yet another telemarketer. Instead of ignoring it or picking up and then immediately hanging up as I usually do, I decided to answer it up and see [...]
Categories: Programming, Satellite Radio, Strategy
Tagged: Customer Service, radio, Satellite Radio
Tick-tock.
It’s been two months since the U.S. Department of Justice approved the merger of the two U.S. satellite radio companies, XM and Sirius. That was supposed to be the hard part. It was thought that the FCC approval was soon to follow. It was a mere formality. As I’ve written about here and here – [...]
Categories: Digital, Satellite Radio
Tagged: Merger, Satellite Radio, Sirius, XM
Sit down. I want to discuss variety.
Ah, variety. The “v” word.
Somewhere along the way the concept of a radio station “playing the hits” has gotten an unfair rap. Yes, everybody has a variety of tastes. Yes everybody’s iPod has a tremendous variety demonstrating they have discerning and a broad range of tastes. However here’s the [...]
Categories: Music, Programming, Satellite Radio, Strategy
Tagged: Hits, Platform, radio, Satellite Radio
No matter the form of media, it’s all about aggregation. Aggregating the best content; aggregating the biggest audience, aggregating the “right” audience, aggregating the largest amount of hits and so on and so on. Obviously all these things are aggregated because it enhances the strength of whatever platform the aggregated content sits on with the [...]
Categories: Music, Programming, Satellite Radio, Strategy
Tagged: Content, Creativity, Platform, Satellite Radio